Today’s article is all about Taylor Swift fans, who are often called Swifties. If you’re a Swiftie, you’re in for a treat because this article is just for you!
I’m going to talk about something really interesting: how many fans Taylor Swift has in the year 2023.
And guess what? I’m not just making things up – I’m using real facts, data, and research. So, let’s begin our journey into the world of Taylor Swift’s fanbase in 2023!
First, I want to let you know that conducting research is a big task. It takes a lot of money, time, effort, and careful planning. It’s not something that can be done easily by a small team of bloggers like us.
However, during our research, we discovered that a well-known and respected company called Morning Consult has already conducted research on the topic we’re interested in.
This is good news because it means we can rely on their findings.
There are two reasons why I’m using the data from Morning Consult.
First, big and reputable websites like Forbes and nme.com have mentioned this research in their own articles.
Second, Morning Consult is a trusted polling firm with a history of being accurate in their predictions. For example, in the 2016 presidential election, they correctly predicted the national popular vote for Hillary Clinton.
In other words, we can have confidence in the information from Morning Consult. Now, let’s dive into the details and find out exactly how many fans Taylor Swift has in the year 2023 in USA & worldwide based on their research.
How many fans does Taylor swift have in 2023?
In 2023, a recent Morning Consult survey found that a significant portion of U.S. adults are fans of Taylor Swift. The survey revealed that 53% of American adults consider themselves as fans of Taylor Swift, out of which 16% are categorized as “avid” fans also known as swifties.
As of August 12, 2023, the current population of the USA is 339,996,563, which can be rounded to 339.996 million.
So let’s calculate the Data.
Data
Value
U.S Population
339.996 million
Percentage of U.S. adults who are Taylor Swift fans
53%
Total Taylor Swift fans in U.S. (53% of 339.996 million)
180.098 million
Percentage of Taylor Swift fans who are “avid” fans (Swifties)
16%
Total “avid” Taylor Swift fans in U.S. (16% of 339.996 million)
54.4million
In conclusion, based on the survey results and the current population data, it is estimated that there are more than 180 million Taylor Swift fans in the USA alone, with around 54 million of them being ‘avid’ fans also known as Swifties.
These are just U.S. data; now, let’s explore the worldwide fan base.
How many Followers does Taylor swift have?
To estimate Taylor Swift’s worldwide fan base, we’ll add up the number of followers she has on various social media platforms as of August 12, 2023.
Social Media Platform
Number of Followers
Facebook
79 million
Instagram
270 million
Twitter
94 million
YouTube
53.5 million
TikTok
20.6 million
Snapchat
896 thousand
Tumblr
Data not Available (Followers hidden)
Total Worldwide fans
518.996 million
Note: The data provided above does not include Tumblr followers, as follower counts on Tumblr are not accessible to the general public.
As of August 12, 2023, Taylor Swift has more than 518.996 million followers on all of her social media platforms.
Let’s use the survey data to figure out how many Swifties there might be among all the fans.
According to research, about 16% of people in the USA are considered avid fans of Taylor Swift. If we want to estimate the number of worldwide avid fans or “Swifties,” we can round that up to 20%.
Taylor Swift has a total fan base of 518.996 million people. If we take 20% of that total, it’s approximately 103.7992 million. So, we can assume that there are around 103.7992 million Swifties around the world.
To calculate this, we multiply Taylor Swift’s total fan base (518.996 million) by the percentage of Swifties (20% or 0.20):
518.996 million * 0.20 = 103.7992 million total Swifties
Description
Calculation
Taylor’s total fan base
518.996 million
Avid Fan % (Approx 20%)
20%
103.7992 million
So, we can estimate that there are about 103.7992 million people who are genuine Swifties and really passionate fans of Taylor Swift.
Taylor swift fan demographic
Let’s Look at the demographic data of Taylor Swift fans from a Morning Consult survey.
Demographic Attribute
Percentage (%)
Percentage (%)
Percentage (%)
Percentage (%)
Gender
Women 52%
Men 48%
–
–
Age Groups
Gen Z Adults 11%
Millennials 45%
Gen Xers 21%
Baby Boomers 23%
Race/Ethnicity
White 74%
Black 13%
Asian 9%
others 4%
Political Affiliation
Democrats 55%
Independent 23%
Republican 23%
–
Residence
Suburban 53%
Urban 26%
Rural 21%
–
Household Income
Under $50k: 49%
$50k-$100K: 25%
$100K+: 25%
–
Note: For mobile devices, use a horizontal swipe gesture to view the entire table by moving left and right.
There are approximately 103.7992 million Swifties around the world. Swifties are passionate fans of Taylor Swift who deeply enjoy her music and closely follow her career. This estimate is derived from assuming that around 20% of Taylor Swift’s total fan base of 518.996 million consists of Swifties.
What country has the most taylor swift fans?
The country with the most Taylor Swift fans is the USA, accounting for the highest fan base at 21.6% out of 100%, followed by the Philippines at 10.6%, India at 9%, Indonesia at 6.4%, Brazil at 5.3%, and list goes on.
Is taylor swift popular internationally?
Absolutely, Taylor Swift is an internationally renowned artist with global fame and a fan base of more than 500 million fans.
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